Calvin Klein is a household name in fashion. It all started with a coat shop in New York called Calvin Klein limited with a meager 10 grand. The store featured women’s and men’s coats and other winter accessories. That was in 1968 and just a year later Klein’s designs got them on the cover of Vogue magazine. Then in 1973 he received the first Coty American Fashion Critic’s Award for a large womenswear collection. Let’s just say his success climbed and climbed and in 1981 Fortune magazine figured Klein’s income at $8.5 million a year.
Women hated furniture in the 80’s.
And in the material obsessed 80’s, when buyers were only willing to pay for hip labels, Calvin had the brilliant idea of putting his name on the butt of all the young Americans. That coupled with a massive ad campaign, featuring Marky Mark’s abs, the brand took off.
This was such an effective ad, in fact, that these boxers became knwon generally as Calvins, the way we call all adhesive bandages Bandaids, all tissues Kleenex, or sticky notes and Post-its. When you get a name to stick your product will sell.
Years passed and success abound, Klein’s annual income quickly surpassed $12 million a year.
Although success has waned over the years, Calvin Klein is still in business, producing fine products. And not just coats and underwear. Calvin Klein also has a line of-you guessed it- Calvin Klein rugs.
This is the Calvin Klein Canyon LV01. The Canyon collection features rugged texture and natural colors. It would be great in a communal area.
An innovative collection of luxury hand-made rugs featuring a soft, dense and luminescent vicose pile, with deep canyons of suede leather. The Calvin Klein Canyons LV03 creates an interesting textural piece and could be easily worked into many design palates!
The Horizons collection features a hand woven texture in dark, rich colors and simple design patterns. The Calvin Klein Horizons HOR03 is the perfect bold addition to your den or dining room.
The Lunar collection carries the radiance of a full moon. With silken strands and durable material, it is a luxurious option for any space. The Calvin Klein Lunar LUN1 would bring some richness into your home!
Vivid color palates are densely powerloom woven of 100% New Zealand wool. Specific designs call on hand carving to further accentuate their designs. This hand finished product reflects the high standards of craftsmanship. The Calvin Klein Metropolitan MET04 is a chic, vintage option.
Created from all wool fibers in hues of soft beige through charcoal gray, the Naturals collection combine influences of abstract and all-over patterns. Handmade using the cut and loop pile technique creates a matte surface texture that is authentic to Calvin Klein collection. Bring the outdoors in the the Calvin Klein Naturals NT05.
Linear designs are accented with faux silk to create a subtle texture for your floor covering. Hand-tufted pile is complemented with tonal wool yarns for a soft touch, and timeless palate. Get the Calvin Klein Sahara SAH02 today!
This collection is defined by texture informing beauty. The yarns are expertly spun in varying thickness and linearly for a superior handmade construction. Born of the finest raw materials, this New Zealand wool rug’s subtle pleating color palate offers a luxurious rug. Find this luxury with the Calvin Klein Sequoia SEQ01.
These all natural area rugs are hand woven of a wool blend. A basket weave of interlocking braided cable cord yarns are tightly woven for texture. Hand surged border of rope-twisted yarns complete these highly versatile, simple, and sophisticated rugs. Get the look with the Calvin Klein Shetland SHE01.
This collection of rugs encompasses layered and graphic abstracts in shades of complementing tones. Woven from a fine wool blend these area rugs reinforce the sophistication and elegance you’ve come to expect. Make the Calvin Klein Urban URB05 part of your home today.